π Location: Doha, Qatar
π Industry Focus: Food & Beverages / Fine Dining Restaurants
RK Catering Co., a reputed fine dining restaurant group based in Doha, Qatar, is looking for an experienced and creative Social Media Marketing Specialist with a strong background in the Food & Beverages industry. The candidate will be responsible for managing all digital marketing efforts to promote brand visibility, customer engagement, and growth across various online platforms.
Develop and execute comprehensive social media strategies tailored for the F&B industry.
Create, edit, and publish engaging content (text, images, videos, and reels) for various platforms.
Monitor, analyze, and report on the performance of campaigns using tools like Google Analytics, Meta Insights, etc.
Plan and manage paid advertising campaigns across Facebook, Instagram, and Google.
Optimize content for SEO to boost organic traffic and search rankings.
Track trends, platform updates, and competitor activities to refine strategy.
Engage with the online community and respond to customer comments and inquiries.
Collaborate with chefs, photographers, and management to align content with the restaurant brand.
Bachelorβs degree in Marketing, Digital Media, Communication, or a related field.
Minimum 3β5 years of experience in social media marketing, specifically within the Food & Beverage or Hospitality sector.
Portfolio of past campaigns or content must be presented during the interview.
Strong knowledge of social media platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn).
Proficiency in tools like Canva, Adobe Creative Suite, Hootsuite, Meta Business Suite, Google Ads, etc.
Deep understanding of analytics tools (Google Analytics, Facebook Insights).
Experience in SEO best practices for social and web content.
Creative eye for content creation and storytelling.
Excellent written and verbal communication skills.
Ability to multitask and meet deadlines in a fast-paced environment.